In the fast paced world of advertising and marketing, real world experience is valued as highly as a formal qualification. That’s why Holmesglen courses, from our diplomas to degrees, are designed to give you the skills and know-how industry is looking for - now and into the future.
You will be taught by teachers who have come from the industry and are able to give you real insight into careers in this field. Enjoy the opportunities to listen to guest speakers, visit different agencies and undertake project work with top tier firms, small businesses and in community programs. All these experience ensure that when you graduate, you are confident and work ready.
Whether you are a school leaver looking to break into the advertising world, or already work in the industry and needing to advance your career with recognised qualifications, there is a course study option for you. At Holmesglen we understand that our students are at different stages in their career and need to juggle many different things so we give you the option to study in a way that suits your circumstances: full time, part time or online.
This six-month full time course will help you develop your ability to plan, create, implement and evaluate the marketing activities within an organisation.Planning and preparation are the foundations to any successful business, Marketing, therefore, the significant cog in a growing company.This six month course is your introduction to an industry where hard work is rewarded with opportunity.During your study duration, you will develop an ability to plan, create, implement and evaluate the marketing activities within [...]
This course in digital marketing is designed to bridge the gap between traditional academia and industry demands by providing you with highly sought-after digital marketing skills. It is ideal for anyone involved in the planning, implementation or measurement of digital strategies – or anyone who would like to pursue a career in this area.The training faculty consists of some of the leading digital marketers in Australia, with years of experience in digital and social media [...]
This course provides graduates with a more holistic view of marketing, enabling you to enter the workforce at a higher level. The practical application of theory and concepts gives you a broad based understanding of business and marketing management, rather than an over-concentration on techniques that are soon outdated.The capstone "Entrepreneurship and New Venture Creation" subject, and practical placement with an employer, exposes you to the need for innovation, to manage change and uncertainty, and [...]
The Bachelor of Business Administration will equip you with a thorough understanding of specialised business functions, including business management, economics, finance, technology, marketing, business communications, statistics, law and people management. The final year includes an applied New Venture Creation project that integrates multiple disciplines and will prepare you to be work ready.The range of electives includes public relations, professional sales, international business protocols, buyer behaviour, leadership, compliance and risk management, and customer relationship management. The [...]
Marketing is about understanding what your clients want and providing it in a professionally and timely way. Accordingly, this course will develop your ability to formulate, implement and evaluate marketing strategies and how to manage, evaluate and control marketing programs, manage projects and budgets, and manage a team.Your studies will be supplemented with challenging and relevant projects that will help you gain practical experience and get your foot in the door of this diverse industry.This [...]