"The World Cup is a classic example of the diversity of roles. In media alone, there are positions in content creation, commentating, selling sponsorships, developing marketing plans, working in event logistics, news management and public relations.”
Large events require a wide range of organisations, specialists and skillsets which means lots of different opportunities for students and graduates, according to Sam.
If you are studying Sports Media or Sports Business , a major global or domestic tournament is perfect for using your skills and knowledge from the classroom.
You’ll also gain a competitive edge over thousands of candidates when applying for work on graduation.
My advice to learners:
- Know the different roles and organisations involved in a mega event
- Volunteer or undertake an internship at sports or media organisations
- Apply your knowledge and skills from your course
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